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Petr Passinger

Petr Passinger Senior Business Analysts at Kentico Software

Petr is the Senior Business Analyst, responsible for the mapping and optimization of the sales funnel and revenue cycle leveraging the Kentico Customer Experience Management solution for online marketing activities.

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Will these top 3 features justify what is now the longest wait yet for a new version of Kentico?

Petr Passinger    —       —    Article
In comparison with previous versions of Kentico’s integrated marketing solution, the new  version has required the longest development cycle yet. In the time it took Kentico to deliver on their promise of a revolutionary new product, several major in-house events occurred: the development team almost doubled in number, the company moved to new offices, six employees got married, and five established families. So, what exactly is in the new version that took so much hard work and made it the biggest release of Kentico yet? Let’s take a look at why Kentico 8 will be the best way to celebrate the company’s 10th year on the market.

What’s the REAL VALUE of Lead Scoring for Your Business [infographics by Kentico].

Petr Passinger    —       —    Article
In their pitch for lead scoring, sales people will name dozens of reasons why its adoption is crucial for your business. But you know that the proof is in the pudding. So let’s see what those already using it have to say. What benefits have they really gained? We have tried to verify the real business impact of lead scoring by surveying those who already use it on their websites.

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