Email Marketing: Most clicks for external Site

Kenny Deblaere asked on August 4, 2017 11:10

Hello

I'm setting up Kentico Email Marketing.

The client adds links, as from the site, also different from the site.

For example:

  • Link 1: http://currentdomain.be/newsletteritem1
  • Link 2: https://externaldomain.com/newsletteritem2

Link 1 adds a click, but link 2 doesn't. How can I make this also adds a click?

Kind regards

Kenny

Correct Answer

Trevor Fayas answered on August 4, 2017 16:28

I'm still not sure if it will work.

How Kentico Email marketing links work, is a Newsletter email has Links (each link is given a record in Newsletter_Link table)

When it sends out the emails to everyone, each email's links are set in such a way that it tracks that Link and the email address it went to, so when a user clicks, it enters a new entry in the Newsletter_ClickedLink table with their Email and the LinkID.

You will need to look to create an email provider for sendgrid so kentico sends the emails, but leverages SendGrid.

Here's an article Bryan wrote on how to do this!

https://devnet.kentico.com/articles/creating-a-sendgrid-email-provider

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Trevor Fayas answered on August 4, 2017 15:35

Taking a small shot in the dark, but do you see the Kentico tracking javascript on both?

Are both sites pointing to a Kentico instance?

If you can provide a little more context that would rock!

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Kenny Deblaere answered on August 4, 2017 15:45

Hi Trevor

This is not always the case that both sites are pointing to the instance.

This is because there could be a link to a website that's not a Kentico instance (for example, a external blog site, pinterest, facebook...), or another Kentico instance.

Also, I've discovered that a rewrite rule on the Kentico instance also doesn't provide the correct click link, is that correct?

Kind regards

Kenny

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Trevor Fayas answered on August 4, 2017 15:51

Okay but the links themselves are on a Kentico-page, correct? and the page where these links are are located on have the tracking javascript (not the pages they go to, but the page the links are where the user clicks).

That is another good quesiton, are you tracking via javascript, or are you tracking with the server-side information? The server side tracking won't track links to external sites, only a javascript snippet can grab and track that.

Also are there any javascript errors on the page, as they can conflict with the javascript snippet.

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Kenny Deblaere answered on August 4, 2017 16:05

The links are on a dynamic newsletter template, but they are being send with SendGrid, so I'm seeing a SendGrid link in my e-mail.

Where can I setup to track through JavaScript, because, at this moment, I've been using the default settings.

Kind regards

Kenny

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Trevor Fayas answered on August 4, 2017 16:08

Ahhh...apologies, i should have read the title closer, it's an EMAIL link being sent.

I believe you can only track links generated through Kentico, not SendGrid, as kentico adds it's links so it can track the clicks (the link goes to Kentico, tracks, then redirects to the proper link).

When an email is sent out, Kentico creates a reference to each link for each email recipient, so you probably cannot just generate the email through kentico and send through sendgrid.

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Kenny Deblaere answered on August 4, 2017 16:12

No problem,

If I understand you correctly, I should find a way the clicked links are the links provided by Kentico instead of the SendGrid link?

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Kenny Deblaere answered on August 4, 2017 16:30

Thanks for your answer, I will look into it

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