Thanks for the inquiry BrysonParker!
All great questions that are fair to be asked. As you know, prior to this year it has been quite sometime since our last increase of pricing and we felt it was time to align with market trends in the DXP space. With the changed, we also introduced a subscription license which has a lower upfront cost than the perpetual license which includes unlimited hosting, consistent year over year pricing and a Kentico Kontent subscription. You can find information on the subscription linked here .
Overall we have found companies of all shapes and sizes finding value in both our perpetual license offering and also the new subscription, not just the largest companies on the market. We also have a very active partner network and a strong partner program which you can find more information on here. If you would like to explore the program more in depth or walk through our licensing options I would be happy to discuss further.
-Mark