Kentico CMS 7.0 On-line Marketing Guide

Example: Replicating a contact into a lead

Example: Replicating a contact into a lead

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Example: Replicating a contact into a lead

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The following example demonstrates how the system replicates a sample contact into a Salesforce lead.

 

Important: The site must be authorized for Salesforce access.

 

Creating the replication score

 

First you need to define a score to determine which contacts the system will replicate.

 

1. Go to CMS Desk -> On-line marketing -> Scoring.

 

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2. Click NewReportCategory New score.

 

3. Type SF Score as the score's Display name and click Save Save.

 

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4. Switch to the Rules tab of the new score and click AddNewRule New rule.

 

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5. Set the following properties for the rule:

 

Display name: SF Rule

Score value: 50

Rule type: Attribute

 

Attribute: Job title

Condition: Contains - Manager

 

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6. Click Save Save.

 

This SF Score grants 50 points to all contacts who have the word Manager in their job title.

 

Creating a new contact

 

Now you need to create a contact that fulfills the rule of the previously defined score. On live deployments, the system automatically creates and maintains contacts automatically for the website's visitors, but you can add a contact manually to try out the Salesforce replication.

 

1. Navigate to CMS Desk -> On‑line marketing -> Contacts.

 

2. Click ContactNew New contact and fill in the following attributes:

 

First name: Kenny

Last name: Weathers

 

Job title: OMF Manager

 

Address 1: N 14th St

City: Cottonwood

Country: USA

State: Arizona

Business phone: 1-575-123-456

E-mail: kenny@cottonwood.local

 

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3. Click Save Save.

 

4. Go back to CMS Desk -> On-line marketing -> Scoring and Edit (Edit) the SF score.

 

On the Contacts tab, you can see that your new contact has 50 points in the replication score. The system awarded the points because the contact contains the word Manager in the Job title field.

 

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Replicating the contact to Salesforce

 

You now need to configure the website's Salesforce replication settings.

 

1. Go to Site manager -> Settings -> Integration -> Salesforce.

 

2. Choose the site where you created the score.

 

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3. Make sure that the field mapping settings match your requirements.

 

4. Specify the replication score requirements through the following settings:

 

Score: Select your replication score (SF Score)

Minimum number of points for replication: 50

 

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5. Save Save the settings.

 

You now have a contact on the website that fulfills the replication criteria. By default, the system replicates contacts once every hour. You can however run the replication manually at any time.

 

Starting the replication process manually:

 

1.Go to Site manager -> Administration -> Scheduled tasks.

2.Select the site where you configured Salesforce replication.

3.Click Execute (Run) next to the Salesforce replication task.

 

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Result

 

After several minutes at most, your contact should appear as a lead in Salesforce. To check whether the replication was successful, log in to Salesforce using your account, navigate to Leads and choose Today's Leads.

 

You should see the lead replicated from the Kentico CMS contact. You can now work with the lead as with any other Salesforce lead.

 

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You can also check the replication status of the contact in Kentico CMS:

 

1.Navigate to CMS Desk -> On-line marketing -> Contacts.

2.Click Display advanced filter.

3.Select Replicated into Salesforce leads in the second Show row.

4.Click Search.

 

The list now shows only contacts that have been successfully replicated to Salesforce.

 

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