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This chapter will help you customize your on-line store to best suit your needs.
In the initial section you will learn how website content is organized in Kentico CMS, how you can manage pages that build up your store and how to deal with web parts, i.e. web page components that provide a combination of content and functionality. Then you will continue with required and optional personalization of your store, such as changing the store logo or managing text, various lists, etc., which you need to present to your customers.
A separate section is dedicated to personalizing products, i.e. the most important entities in your on-line store.
Further personalization and customization of your on-line store is described in the Further personalizing your store chapter.
To learn how to modify design of your on-line store, please refer to the Modifying design chapter.