Top 10 Kentico Websites for February 2016

Fortune Brands needed a site that would speak to both investors and employees across all of its brands. It also needed to be easily updated as the company’s portfolio of brands grow and change. A unique component to this project was the integration with NASDAQ for running the Investor Center. Templates using the portal engine style of programming gave Fortune Brands the ability to create and manage the content efficiently. Laughlin Constable set up the website to take advantage of the Kentico content staging feature to allow changes to be synced across multiple environments effortlessly. Development of the site took about 6 weeks. The site is now able to communicate with the target audience in a way that was not possible before, with a more organized and updated display. The client can now elevate the messages that are of most importance, and visitors can now find what they are looking for with fewer steps in the process.

Twinings People is the careers arm of Twinings, offering candidates an overview of the company’s history, presence, plus job vacancies and applications. The site needed to encourage the best applicants in the industry to choose a career with Twinings – ensuring a persuasive and well-signposted journey from learning about the company to job applications. The template for the main Twinings site was built on Kentico and winning awards, making Kentico 8.2 a natural choice for Twinings People to reuse whilst also saving time and money. The challenge was to build in a sense of unique character, telling the story of the company rather than the product, all in the same layout. The reason Kentico was chosen is that its flexible base solution allowed the Twinings branding to be applied from previous work with an added job application management system to offer mobile-optimised job search with multilingual capacity.

ECA International has worked for 40+ years in the field of business consultancy, providing companies with information and advice on international operations. With their rebranding, ECA needed to update their digital presence and develop a website with content that was managed by its employees without relying on developers. MMT Digital’s main challenge was ECA’s security requirements, as reports and white papers could only be accessible to true subscribers. MMT Digital implemented secure files so that users have to submit their corporate email address and company name to be granted access or not (e.g., in the case of competitors). Integrated with Worldpay, the website also contains e-commerce functionality to let users purchase the data on demand once they are signed up. ECA are extremely pleased with the new site thus far and the ability they now have to identify their hottest leads and move them through their sales funnel.

The ARIA Charts are Australia’s equivalent to the Billboard Charts in the US, and the annual ARIA Awards are Australia’s Grammys. ARIA wanted to build an interactive site that would not only have returning users but also keep users on the site longer. The new site integrates with YouTube, Spotify, and Apple Music to create that interactive experience. It also contains a music player that allows you to listen to all the tracks on Australian charts on your desktop or mobile. It is hosted on two load-balanced virtual servers on Microsoft Azure. The data needs to update automatically on Saturdays and when the new weekly charts are released, at which point the Kentico cache needs to be flushed automatically. ARIA also needed to automate the release of new weekly charts to appear right on time. The site has already seen improvements — visitor engagement has increased by 20%, as people are staying on the site longer.

This project was aimed at aggregating the brand sites into a single portal. BTG is an international healthcare company that has been a driving force in medicine for over 50 years and targets critical care, cancer, and other disorders. It is also a constituent of the FTSE 250 Index. With this project, it was important to maintain the previous companies' identities and to encompass all of the products across all geographies in any language — resulting in the eventual 800+ combinations of products, regions, and languages. Visitors needed to be able to be driven to the correct content based on their geo-IP or selected country invisibly. One of the key criteria for choosing Kentico was that Positive Technology could easily use the CMS while also maintaining a large amount of translatable content simply. The result is a website that precisely represents the value of BTG’s products across all geographies in any language.

E-Cubed Media had to unify all of Black Diamond Group’s separate lines of business, deliver a better brand and user experience, create greater authority, and enhance organic SEO by bringing all domains under one unified site. Black Diamond Group provides workforce accommodation, modular buildings, energy services, and full turnkey lodging. It also provides major project solutions, including planning and management, logistics, and catering to customers in Canada, the United States, and Australia. The site is fully responsive, using parallax web design, and it integrates real-time stock data and customized features, such as an investors’ section with interactive charts, a feedback form, news, events, etc. Last but not least, it is important to mention the integration with the Marketwired platform and Taleo for the careers section. Since the site’s launch, mobile sessions have increased by 643% and now several organic keyword phrases now rank on page one of Google's SERP. 

Venture Taranaki Trust is the organisation responsible for the economic, business, and tourism development, as well as event funding and major projects, all of which contributes to the growth of the Taranaki region. The goal was to create a world-class regional, visitor-friendly website that works across multiple platforms and devices. This large project required significant content editing and creation, as well as direct content entry and control of the site by the client. The site was also meant to showcase its tourism industry business and attractions, and convert virtual visitors into real visitors of the region. Tourism New Zealand supplied much of the data for the database of attractions, dining, and accommodation, which was accomplished by a custom integration (Event Finder, Google Maps, BookIT Integration, etc.). The site has achieved an increase in online bookings and sales as well as in traffic from Google.

Axieo connects customers with global products, ideas, and innovation through its Specialties and Masterbatch businesses. As a new company entering the market, Axieo needed a new website that could easily be managed by internal staff with an easy-to-navigate product catalogue. The website also had to be responsive, allowing the design to flow seamlessly across devices and serve as a lead generation tool for all new enquiries. The biggest challenge of the project was reaching the tight timeline of the project. Another challenge was creating an easy-to-use interface for Axieo’s extensive product catalogue. This catalogue also needed to be secured and require a user login to gain access. Since the launch, Axieo has received a 44% increase in mobile sessions and a 98% increase in tablet sessions. Some unique Kentico features implemented included a responsive design, workflow, and custom user log feature.

For over 30 years, Joffrey’s has been focused on seeking our truly exceptional coffee and tea. Working directly with farms and craft roasting, Joffrey’s selects only the highest-quality beans. The company desired an online gateway for coffee and tea aficionados to learn more about Joffrey’s premium products. The site would also provide an easy shopping experience for guests. Along with valuable strategic and design input from several agencies, BlueModus delivered a memorable coffee and tea experience to their client’s eager fans. The site utilizes the following Kentico features: marketing campaigns, responsive design, e-commerce, advanced reporting, and marketing automation. Some project challenges included the need to combine coffee education and e-commerce shipping into a single portal, along with architecting a seamless integration with an ERP system. In the first year of Kentico use, sales on the website increased by an awesome 117%.

Hovis Ltd. is a British company that produces flour and bread. With the launch of a new brand for 2015 and drawing upon Hovis’s unrivalled 125 years of baking heritage, Monochrome was briefed to design something that was modern, engaging, unique, and intuitive. Hovis wanted a responsive website that needed to accommodate a growing and expanding product range whilst being easy to view. Monochrome wanted to pay attention to the little things that make a site unique as well as create a bespoke solution that was fully responsive and engaging to the consumer. Monochrome provided a complete end-to-end solution, from creative consultancy and design through to the final delivery of the website. The site is very heavily angled on design and is easy to use. Feedback has been overwhelmingly positive, with a lot of interest in the way the site uses clever transitions and animations to deliver product information.

250,000 monthly visitors can’t be wrong! The brand new Carphone Warehouse has received an awesome 45% increase of overall traffic, 110% increase in mobile traffic, 93% increase in conversions, and 40% increase in conversion rate. Continuum created a web strategy that translated CPW’s core strengths: great customer service, impartiality within their market, and their status as the “go-to” agent for support and advice. The website design centres on a calming, easy-to-use experience that features big buttons and bright colours. Continuum invested a lot of time in testing and UX research, thanks to which there is now no need to search through navigation menus — just point, click, and make a choice! The comparison tool enables the viewing of a range of phones side-by-side and reinforces the customer’s decision process. Using a store locator map, the customer can find their nearest store and pick up their selected device.