Kentico Top 10 Websites for November 2017

The National Association of Independent Schools (NAIS) is a nonprofit membership association that provides services to more than 1,800 schools and associations of schools in the United States and abroad, including more than 1,500 independent private schools in the US. American Technology Services (ATS) partnered with NAIS on a redesign of its main website as well as three microsites; parents.nais.org, annualconference.nais.org, and pocc.nais.org. ATS migrated the site from SharePoint to Kentico and implemented a user-focused, responsive design to meet the needs of NAIS’ members.

World Vision Canada is a global relief, development, and advocacy organization. They partner with children, families, and their communities to reach their full potential by tackling the causes of poverty and injustice. They have chosen Kentico for multiple reasons: transparent product documentation, online training modules for developers and content administrators, cost-effectiveness, and the ability to turn on or easily upgrade to Kentico’s E-commerce or Marketing Automation features in the future. The site load time for the new website has reduced, and content deployment process has improved based on feedback from the World Vision Canada team.

Shaw Sports Turf is the leader among synthetic turf companies and is the largest American-owned and American-made synthetic turf company in the world. They were looking to migrate their existing WordPress site to Kentico. They wanted to take this opportunity to elevate the design and expand the functionality of their website. Their biggest challenges were serving up relevant content to multiple persona groups as well as ease of managing their content. Through a combination of custom web parts and Kentico’s Custom Table structure, Wakefly built an easily editable set of rules that maps content to a user’s self-identified role and facility type to guide them to content most relevant to their needs.

Dead River Company is a propane, heating oil delivery company, which also offers a range of maintenance services on energy equipment. It was necessary to develop a fully responsive website that is accessible across devices and browser platforms. One of the business goals was to increase awareness of the commercial and wholesale business on the website to increase lead conversions. Kentico’s Marketing Automation tool enables the end-client to create, test, and optimize customer experiences beginning at the first life-cycle stage (prospect), right through to the ongoing stage of customer retention. The website is also integrated with the client's customer portal and online payment platform, Easypay.

Serving North Carolina for more than 50 years, Coastal Credit Union needed to redesign and modernize its website to better communicate its member solutions, and encourage members to utilize features beyond logging into online banking. Kentico made it easier to deliver on these goals, assisted by Kentico’s Content Personalization feature. Allowing for tailored content based on site activities and other targeted criteria, this feature is key to allowing Coastal to customize messaging specifically to member needs and support conversion. The new website is also integrated with Coastal’s many vendors, including online banking, financial literacy, online applications and more.

Since 1907, Parker has been focused on changing long-term care and aging services. From a technology standpoint, the website content needs to be easy to update, easy to enter, follow a specific workflow and it should serve a specific public. Being able to keep their content up-to-date without the need of a developer was huge for Parker because they were able to reallocate the money they were spending on updating the website to other areas of marketing. This generated more website traffic and, thus, the need for a website redesign became evident. After the new design launched in June 2017, page load times decreased by 26%, mobile usage increased by 19%, and new visitors have increased by 21%.

London Chamber of Commerce is the largest independent networking and business support organization in London. The website is a fresh portal to showcase their offering to potential new members as well as providing a portal to their existing members to access a range of services provided by the Chamber. A key requirement of this project was to integrate the new site with the new Microsoft Dynamics CRM Instance that was being rolled out in parallel. Kentico Integration Bus enabled clear visibility of the progress of each integration task. Kentico Personalization is used to show a specific content based on the membership status of the logged in user.

ITN Solicitors are an internationally recognized award-winning law firm based in London. Their new website needed to be simple to use, especially with regard to content presentation and social media integration. The Pull Agency made the most of Kentico’s easy to set up and implement Custom Widgets and Page Types for ease of customer content editing and creation. Kentico Form Builder works for simple on-site contact forms, in addition to more complex forms for case management. These forms have made a massive impact on the efficiency of data collection with complex scenarios. Since the launch website page views are already up 189% and bounce rate has reduced by 18%.

RedR delivers training to relief organizations and their staff, enabling them to respond to the needs of disaster-hit communities, efficiently and safely. RedR needed to improve their online presence with an updated design, UX approach, improved member services, and interactive opportunities. They also sought to improve the site’s integration with Salesforce and email marketing feature. Course booking data needed to be integrated with Salesforce to store participant and course booking details. New and existing events are set up and edited by using Eventbrite. Since the site revamp on May 26, 2017, the ratio of return visitors increased to 32% and visits to events pages have increased by 140%.