Strata don’t just build houses; they make homes. With a growing collection of new homes across the UK, as well as an array of lifestyle events, charity work, and insights, they needed a new website to communicate it. A complete redesign of the website was needed to match Strata’s brand direction while also utilizing a new customer journey. Pixelbuilders worked to integrate Salesforce and made great use of Custom Tables, User Management, and Scheduled Tasks, among other features. Since the website's launch, average page load speed has been reduced by nearly 2 seconds, and form conversion rates are up 46%.