Get the Reviewer’s Guide for Kentico Enterprise Marketing Solution Version 7!
This evaluation guide, targeted at industry thought leaders and marketing managers, details the features and benefits of Kentico Enterprise Marketing Solution (EMS), the integrated customer experience management platform introduced in the latest release of the Kentico Content Management System (CMS). The guide begins with an introduction to Kentico EMS and continues with a detailed examination of the value and features the Enterprise Marketing Solution provides. The evaluation guide also includes a useful feature matrix that allows readers to understand the capabilities available in each edition of the Kentico platform. After completing this guide, readers will understand why organizations should choose Kentico EMS for their marketing programs and how to utilize Kentico EMS for planning, managing, executing and measuring marketing efforts. This guide does not require readers to have any specific technical skills or previous experience with Kentico products. If, however, readers are familiar with Kentico, they can still benefit from this content.