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The Banner management module offers logging of banner impressions (views) and clicks via the built-in Web analytics and Reporting modules, so that you can see which banners draw most attention from your site's visitors. You can view the overall statistics of a banner category or display a detailed report about a single banner. This chapter describes how you can view and adjust these reports.
To view reports for a banner category, navigate to CMS Desk -> Tools -> Banners, Edit (
) the banner category and switch to the Report tab. You can do the following in the tab:
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Save the report for later use. You can find the saved reports in CMS Desk -> Tools -> Banner management -> Banner impressions and clicks by category -> Saved reports tab.
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Print the report.
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Subscribe to the report to have it sent in specified intervals via e-mail.
•Click the Update button to redraw the report for the period specified in the From and To dates.
•Right-click the table to Subscribe to the report via e-mail.
On the Banners tab, Edit () a banner and switch to the Report tab to view statistics for the particular banner. You can do the following in the tab:
• Save the report for later use. You can find the saved reports in CMS Desk -> Tools -> Banner management -> Banner impressions and clicks by category -> Saved reports tab.
• Print the report.
• Subscribe to the report to have it sent in specified intervals via e-mail.
•Click the Update button to redraw the report for the period specified in the From and To dates.
•Right-click the graph to export the report to 
Excel, 
CSV and 
XML, or to Subscribe to the report via e-mail.
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Tip
Additional reports for the Banner management module can be found in CMS Desk -> Tools -> Reporting, in the Web analytics report category.
For more information about the Reporting module, see its documentation.
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