Use ExactTarget Email Web Service or MailChimp

David Pearson asked on September 8, 2016 15:34

Looking at possible solutions for sending marketing emails to customers. Our customer would like to interface with ExactTarget.

ExactTarget does not have an email smtp server anymore, they have a web service to send out emails.

Has anyone every interface with ExactTarget or any other Email Web Service?

I am thinking the Custom Email Provider might be a good way to solve this problem. Is there are any other solutions out there?

Correct Answer

Brenden Kehren answered on September 9, 2016 05:26

What I would do then David is create your own "Send MailChimp Mail" action. See the documentation here. Then this will be a global piece for you to pick from later on once you create it.

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Brenden Kehren answered on September 8, 2016 16:23

Lets get a few more details. What kinds of emails are you talking about sending? Just marketing ones or all? I believe you'd have to write some pretty custom code in your custom provider to only handle specific email types. You could also write a specific event handler to override the one specific for your action (send newsletter or some action like that), which will override and send to the ExactTarget web service vs. the Kentico email queue.

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Zachary Perry answered on September 8, 2016 22:21

If you want to send all emails through ExactTarget, you could replace Kentico's Send Queued Emails task, with a custom one that pulls emails from the queue and sends them to the ExactTarget web service. Basically what the custom email provider would do, only the custom email provider would be less work. Looks like exacttarget has a SDK you could use and do something similar to this

If you are sending only certain email types, I would follow Brenden's suggestion.

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David Pearson answered on September 8, 2016 22:35

Thanks: I have multiply type of Email routes: smtp, company email web service and external Exact Target.

Here is an update: I got the Custom Email Provider route working this morning. I am able to intercept, now working on the Exact target call.

It would be nice if the Send Mail step in the Marketing automation would allow picking of the smtp server/service. Looking at determining the route in the custom email provider now. Maybe look for some type of variable (subject name or something in the template markup) in the template to pick the email path.

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David Pearson answered on September 9, 2016 19:44

Thanks Brenden, I had no idea about this option. I see a lot of expansion possibilities with this. Feel like a kid with my hand in a cookie jar.

I guess step one is a choice of two different options, either place the action class in the app folder or recreate class lib (dll) than reference the lib.

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