A page template is a predefined look for pages that allows content editors to enter the content. A single template can be re-used for multiple pages with the same structure and design, but with different content.
Templates allow content editors to focus just on content editing, without the need to take care of page formatting. They also help keep the web design consistent throughout the whole website. The following figure shows how a single page template can be used for multiple pages:
The next topic describes the development models that may be used to create various types of page templates with Kentico CMS.