This tab contains a list of all conversions defined for the current site. Each conversion represents an important action that may be carried out by the website's users, such as registration, submitting a form, purchasing a product etc. The conversion may be used to track when and how often the given action is performed.
New conversions can be created by clicking the New conversion link and existing ones may be edited () or deleted () using the appropriate actions.
If there is a large amount of listed conversions, they can be filtered according to their name. After clicking the icon in the header of the Actions column, a context menu is displayed, offering options for export of listed data to various types of files.
For more information about conversion tracking, please see the Developer's Guide -> Modules -> Web analytics -> Conversions chapter.