A page template is a predefined look of the page that allows content editors to enter the content. A single page template can be re-used for multiple pages with the same structure and design, but with different content.
The templates allow content editors to focus just on content editing, without the need to take care of page formatting. They also help keep the web design consistent throughout the whole website. The following figure shows how a single page template can be used for multiple pages:
The following topic describes the two development models for creating such page templates with Kentico CMS.