Usability Testing for the Greatest User Experience

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How do you really know if you’re website’s user experience is great if you haven’t witnessed actual users using it? And how do you know that your new website is going to be great if your users aren’t the ones driving the decisions? The answer to both of these questions is, you don’t. Be wary of a web designer that offers all of the answers before ever talking to your users. Every organization and its users are unique in some way, and with usability testing you can gather the insights you need to take out the guess work and start designing human focused websites.  
 

Great User Experience is what happens when the project team understands its users, and just throwing some Usability Testing in at the end of your web design project isn’t going to do the trick. This method is much too common and will almost always leave you with a laundry list of improvements that you want (and need) to make, but not enough time or resources to do it. Usability testing should be a core element of the project, and included at several iterations during the design process to not only reveal usability issues that need to be resolved, but drive design decisions.
 
In this webinar learn how to get the most out of your usability testing. Understand what usability testing is and what it is not, why it is important, when it should take place, and how to assess the results for better, more purposeful analysis.      

Learning Outcomes:
Attendees will understand….
·        What Web Usability Testing is
·        what it means to your project and UI design
·        the core components for usability testing, and
·        what it is not
·        Why usability testing is important (with real world examples)
·        How to get the most out of your test results by using both formative and summative assessments
·        How to better integrate usability testing into your process
·        The focus and benefit of each iteration of usability testing
·        How a CMS like Kentico helps you design, build, and maintain a usable website
·        Other helpful tips and best practices
 
About High Monkey
High Monkey Consulting is a Certified Kentico Partner and has long history building CMS powered websites.  With offices in Minnesota and Michigan, High Monkey has clients throughout the United States and Canada.  We have the crazy idea that websites should put the end user first and be easy to use.  We believe that the best technology and tools in the world can’t provide a good user experience without thoughtful planning and a solid user experience methodology.
 
About Jared Vander Hook
A Web Usability Specialist and Business Analyst at High Monkey Consulting; helping enterprises create User Interfaces that are easy and enjoyable to use. With a degree in Communication Studies from the University of Minnesota and several years of practical business and web consulting experience, Jared offers both a thoughtful and critical eye to his work, with a passion for finding creative web solutions that are intuitive and easy to use.    
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Thomas Robbins

I spend my time working with partners and customers extending their marketing and technology to the fullest.

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