Social marketing in Kentico 8
Kentico 8 is responding to growing interest in social marketing with the brand new social marketing module for Facebook and Twitter. The social marketing module was implemented to reinforce your social marketing strategies.
Social marketing is beginning to be necessity and not a luxury.
Marketers all over the world are using social media as one of their channels to the market and customers. It helps them build brand awareness, become more engaged with customers, and also increases customer trust and loyalty. In Kentico 8 we want to help you with all of your day-to-day tasks.
Out-of-the-box Facebook and Twitter integration
After releasing automatic posting to Facebook and Twitter in version 7, we collected feedback from our customers and made significant improvements thanks to the suggestions we received. Armed with this feedback, we proudly bring to you the brand new social marketing module.
Here you can easily and conveniently manage all of your Facebook pages and Twitter channels.
Multiple accounts for more engagement
Many companies maintain multiple accounts they are using for communicating with customers. It doesn’t matter if it’s multiple Facebook pages or Twitter channels. In Kentico 8 you can handle all of them from one place with ease.
Posting was never easier
You can post to social media right from administration UI in same way you are used to with any other object you can create in Kentico. You can also post comments with our new automatic posting control right from the document form, or you can create advanced workflow with special steps for posting to Facebook or Twitter.
Integrated analytics features
In Kentico 8 you are able to monitor all of your data analytics from Facebook (number of page fans, demographics data, page views and many others) or from Twitter (channel followers and channel mentions)
In Kentico we want you to be able to manage all of your social marketing needs. Based on your feedback, we are planning to add new social media such as Google+ and LinkedIn, as well as many others features. You can leave us a comment below or make a suggestion on ideas.kentico.com