Kentico Top 10 Websites for December 2016

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Winter's blizzards can't stop us! Our partners always discover new ways to challenge the brightest summits of digital experience. As you will see, no peak is too high or tricky to reach for our brilliant partners! Take a look at ten of the best projects we've seen this month.

Customer Success Story

iGuzzini is a leading global lighting manufacturer specialising in architectural indoor and outdoor lighting. They needed a fresh and dynamic approach to their digital presence to reflect a new, modern and innovation focused brand outlook. Delete agency came up with a solution that included celebrating iGuzzini’s ‘light is back’ brand positioning, showcasing their highly crafted product design. This innovative approach has brought a 157.64% increase in visitors’ engagement.

Cleveland Steel Tool
Implemented by Delete
Italy
Kentico Gold Partner

 

Delete led a full digital transformation programme for the business, creating an entirely new ‘Digital First’ way for iGuzzini to promote, manage, and communicate their brand, products, and projects to the world. The goals of the website were based on providing a stronger and more innovative online brand presentation, creating richer editorial possibilities, and enabling better tracking and capturing of user data, etc. Delete was tasked with overcoming a few challenges like moving the customer focus online, delivering real value to a diverse set of users all with differing needs as well as delivering an intuitive sales platform. Designed like a physical catalogue of 10,000 products, the site helps in the daily design process of lighting designers and architects, who can deep dive into specific technical data instantly and look for inspiration from project galleries and case studies. Year-on-year comparison has shown a 17.81% increase in traffic and decrease in bounce rate by 30%.

Read more here

Bang & Olufsen Store Australia
Implemented by Create Studios
Australia
Kentico Gold Partner

Bang & Olufsen is a manufacturer of highly distinctive and exclusive televisions, music systems, loudspeakers, and multimedia products. They wanted to launch their first e-commerce store for the Australia and New Zealand markets. From a look and feel point of view, the site needed to have a strong visual impact on first-time visitors. The site needed to visually complement the brand’s high-end and distinctive designs whilst showcasing the product design itself. Kentico allowed for a quick development process, so the project was completed in a short timeframe. Some of the Kentico features utilized were the in-built discount facilities, tax calculations, e-commerce reporting, product options, etc. The site has also been built to leverage two cultures, one for Australia and one for New Zealand, in preparation for the imminent release of the New Zealand specific version of the site. This also incorporates multiple currencies for the two markets.

Ontario Arts Council
Implemented by Inorbital Inc.
Canada
Kentico Gold Partner

For more than 50 years, the Ontario Arts Council (OAC) has played a vital role in promoting and assisting the development of the arts for the enjoyment and benefit of Ontarians. Earlier, current and potential grant program applicants were not well served in how this information was presented. That’s why it was crucial to make it easier for users to find the granting program data. The website complies with AODA and IASR requirements, and it is also integrated with third-party systems like CRM and OAC’s Electronics Grants Management. The last mentioned allowed the solution to be extended by synchronizing the grants data into the custom tables and adding search and other content related functionality to it. As for improved user experiences and automation processes, the availability of Workflow, Versioning, Localization, Page Templates, and Widgets, among others, helped make the solution quicker to customize and extend as these were all modules that were available by default in Kentico.

 Land O'Lakes Inc
USA
Kentico Gold Partner

Land O’Lakes, Inc., one of America’s premier agribusiness and food companies, is a member-owned cooperative with industry-leading operations that span the spectrum from farm production to consumer foods. With 2014 annual sales of more than $15 billion, Land O’Lakes is one of the nation’s largest cooperatives, ranking 203 on the Fortune 500. Land O’Lakes operates brands in agribusiness and food production including LAND O LAKES® Dairy Foods, Purina Animal Nutrition, and WinField. They needed a fully responsive website deployed on Microsoft Azure and with Adherence to AA Web Accessibility standards for web governance. The site was delivered in three months and utilizes many Kentico features such as Azure search, Content Forms providing flexible layout, Blogs, Macros, etc. All effort has brought results that speak for themselves like 821.86% increase in sessions, 619.20% increase in users, 1,163.43% increase in page views, or 37.05% increase in pages / session.

Celebrity Cruises
Implemented by 3Sixty Design Ltd.
United Kingdom
Kentico Bronze Partner

Celebrity Cruises, a part of Royal Caribbean Cruises are one the UK's leading operators. They have 12 luxury ships travelling to 283 incredible destinations, all of which offer a unforgettable cruising experience. Bristol agency 3Sixty had the task of showcasing this spectacular offering. The previous Celebrity Cruises website looked ok and it worked fairly well, but 3Sixty wanted to move things further. Through extensive stakeholder research and user testing, they identified two key underlying audiences alongside multiple persona groups. This enabled the creation of an intuitive experience and focused content for both these core journeys. From a technical point of view, the project contained multiple integration points, huge data imports, and a legacy reliance on third-party platforms to deal with. Further integration took place with Siebel CRM and email broadcast system, ExactTarget. The website which was launched just before Christmas shows an increase in traffic of 66% percent whilst page views are up by an impressive 92% this is really significant in terms of user engagement. It has also seen an increase in sales and a boost in digital revenue compared to the same period before launch.

LJ Hooker
Implemented by Webcoda Pty Ltd
Australia
Kentico Gold Partner

As one of the premier real estate brands, LJ Hooker has a responsibility to their many customers right across the country. With multiple offices working with sales, leasing, commercial, and residential, LJ Hooker needed a robust solution that could support some 600 individual websites being created. These 600 websites were created from five full structured sites across commercial, franchise, investing, corporate, and rural. It was necessary to customize information for local branches and across business channels allowing fast content updating. A quite charming feature of the site is its ability to give virtual reality tours, adapt to multiple systems, and fit neatly into LJ Hooker’s existing systems and technology. Creating LJ Hooker’s websites took Webcoda five months from engagement to deployment. They have launched all 600 websites without any error and based on continuous feedback since the beginning, the client is happy with the final result. We cannot forget analytics as they have seen a strong result in traffic increases as well as conversion of search and click through.

Harvey Norman Energy Solar
Implemented by Revium Pty Ltd
Australia
Kentico Gold Partner

Harvey Norman Energy Solar (HNE Solar) is an extension of the Harvey Norman Energy brand and was recently launched in South Australia. Powered by Alinta Energy, the HNE Solar website aims to educate and inform customers of Harvey Norman Energy’s new Solar offering. Revium worked with Alinta Energy to create a website that included clear call to actions that would allow visitors to easily learn more about Harvey Norman Energy’s Solar offering, request a quote and pay bills online. The biggest challenge of the project was the tight time frame of the development process as it had to line up with the in-store launch at Harvey Norman Energy Stores. HNE Solar has been built on Kentico Version 8 and features responsive design, CRM integration, and a bill pay feature.

Ramseier und Stucki Architekten
Implemented by Maxomedia AG
Switzerland
Kentico Gold Partner

Ramseier und Stucki AG is an architecture and contractor firm in the Bern region of Switzerland, focusing on private apartment buildings. Their former website presence was out of date, not responsive, and did not represent their positioning. As they were aware of the importance of a “state of the art” site, the main goals of the new site were set quite clearly to increase sales, increase in visitors’ engagement, improvement of website administration tasks, and reduction of bounce rate. There were a few challenging areas within the website development, for example, when the Maxomedia team needed to create specific forms for a newsletter, building a search tool, and contact form. The site is also integrated with the MailChimp newsletter solution. End clients appreciate Kentico’s ease of use and intuitiveness and are really satisfied with the overall website performance.

Gordian
Implemented by Burns Marketing
USA
Kentico Gold Partner

Gordian is the world’s leading construction cost data, software, and services for all phases of the construction lifecycle. Gordian’s original site was not performing to the level of excellence they require. Being partially SaaS based, they had expectations for performance, reliability, and ease of use. Site load speeds were dragging, and certain areas of the site were unintuitive, yet offered important and valuable information. So it was necessary to improve site speed, update its knowledge center – now known as the resource center, and increase the flexibility of its Content Management. The use of Kentico widgets specifically enabled a way to customize the site and additional pages based on the pre-configured widgets that were available in other areas of the site. Performance has significantly changed—before Kentico, average page load speed was greater than five seconds and after Kentico implementation, it is less than one second.

Mater Chicks in Pink
Implemented by Zeroseven
Australia
Kentico Gold Partner

Zeroseven worked with the Mater Chicks in Pink web team to provide a seamless platform whereby users can get involved in Mater Chinks in Pink’s community events, as well as offer them the opportunity to join their gold bullion lottery program or learn more about the services they provide women battling breast cancer. The user experience has been well thought out, simplifying navigation through the different areas of the website, with a clear user journey. The recognizable branding of Mater Chicks in Pink has been carried throughout each page, and strong calls to action highlight the key areas where users can support the important work of Mater Chicks in Pink. The site is responsive on mobile and tablet devices, allowing users to interact with the website without any limitations. Zeroseven chose Kentico as the platform for their clients’ websites because of its user-friendliness and advanced functionality.

CPM-HRM - Managing People, Meeting Aspirations
Implemented by Tobania
Belgium
Kentico Silver Partner

Consultants in Personnel Management (CPM) supports its customers with HR activities ranging from recruitment and selection to assessment and development. They needed to connect their successful path in a fast-changing HR market with a technology innovative approach to their digital presence. They wanted a marketing-oriented website that would clarify CPM’s HR approach to the market, and support this approach by segregating different customer and candidate profiles. Tobania needed to deliver a website enabling communication between Kentico and the custom CRM system that CPM-HRM uses. Visitors can choose between three language variants – Dutch, English and French. Particular emphasis was placed on the user-friendliness and conversion optimization of the website. The site has seen a significant increase in the number of contact moments and opportunities that encourage lead generation, which means a significant step further in comparison to the previous website.

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Jana Repáková

Hi! I work in Kentico as a Customer Insight Specialist and I am responsible for monthly evaluations of Top 10 Websites of the Month and also for a maintenance of case studies.